Operational Analytics in Banking: Power BI and SSRS for Incentive and Service Tracking

Abstract

The banking industry is undergoing a profound transformation driven by digital technologies, data analytics, and customer-centric service models. Operational analytics has emerged as a critical enabler, allowing banks to gain insights into employee incentives, service delivery, and overall operational efficiency. Among the many tools available, Microsoft Power BI and SQL Server Reporting Services (SSRS) stand out for their ability to process large-scale banking data, generate actionable dashboards, and automate reporting workflows. This manuscript explores how Power BI and SSRS can be strategically deployed to monitor incentive programs for employees and evaluate service tracking mechanisms that directly affect customer satisfaction and organizational performance. The study adopts a comprehensive framework including literature analysis, banking use-case examination, and methodological integration of business intelligence systems. Findings suggest that these tools not only optimize incentive management but also enhance compliance reporting, fraud monitoring, and strategic alignment with banking goals.